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Sales & Marketing Data Research Analyst
OnePlan
Marketing & Communications, IT, Sales & Business Development
Hyderabad, Telangana, India
Posted on Nov 1, 2024
At OnePlan, we specialize in creating AI-enabled solutions that make strategic portfolio, financial, resource, and work management easy and seamless. We help businesses bridge the gap between strategy and execution by offering features that boost business agility, streamline project management, and optimize resources.
Why are we so awesome? It’s simple: we focus on creating a user experience that makes life easier. We combine powerful analytics with an intuitive interface, helping teams make smarter decisions and crush their strategic goals. Plus, our track record of working with some of the world’s biggest brands shows we’re trusted to deliver results time and time again!
What You’ll Do at OnePlan:
As a Sales and Marketing Data Research Analyst, you’ll drive prospecting efforts and help OnePlan’s sales and marketing teams target and engage with ideal customers. You'll be building targeted sales lists, identifying and validating prospects, supporting marketing campaigns, and working closely with the sales team to ensure consistent engagement with target lists.
In this role, you will:
- Build and manage targeted sales lists aligned with OnePlan’s ideal customer profile (ICP), ensuring lists are up-to-date and relevant to ongoing marketing and sales efforts.
- Identify and validate prospects using sales prospecting tools such as LinkedIn Sales Navigator, ZoomInfo, Apollo, and LeadIQ, ensuring high-quality leads are generated.
- Support and maintain consistent email marketing campaigns to generate awareness and drive leads, utilizing email marketing platforms.
- Work collaboratively with the sales team to continuously engage with target lists, providing insights and data to help the team connect with and nurture key prospects.
- Ensure data accuracy and integrity in Salesforce (or other CRM systems), regularly updating prospect and engagement details to support smooth transitions through the sales funnel.
- Utilize email validation tools to maintain the quality of email campaigns and ensure effective communication with prospects.
- Provide reporting and analysis on the performance of campaigns, sales lists, and lead engagement, delivering actionable insights to marketing and sales teams.
Our Ideal Fit
- 2+ years of experience in sales/marketing research, data analysis, or related fields.
- Experience with B2B sales prospecting tools like LinkedIn Sales Navigator, ZoomInfo, Apollo, LeadIQ, etc.
- Hands-on experience managing email campaigns and using email marketing platforms.
- Familiarity with email validation tools to ensure high-quality leads.
- Experience using Salesforce or other CRM systems for managing leads and tracking engagement.
- Strong analytical skills and the ability to interpret data and provide actionable insights.
- Effective communication and collaboration skills, with the ability to work cross-functionally with sales, marketing, and data teams.
- Detail-oriented and able to manage multiple tasks in a fast-paced environment.
More reasons why you should apply!
- We’re remote-first and have team members across Canada, United States, the UK, and India!
- In 2019, 2020, 2021, and 2022, we were awarded the Global Microsoft Partner of the Year for Project and Portfolio Management award and finalist demonstrating breakthrough customer impact and solution innovation.
- OnePlan has been named a "Strong Performer" in the latest Forrester Strategic Portfolio Management WAVE report.
- We offer comprehensive Health benefits and more insurance types.
- We’re committed to building a fun, collaborative, and diverse environment. We regularly host health and seasonal team challenges to keep things light and enjoyable.
At OnePlan we are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.
Upon receipt of an offer letter, candidates will be subject to a standard background check process.
Check out what it’s like to work at OnePlan and learn more about us at https://oneplan.ai/